路透社新闻研究所-出版商如何学习在TikTok上创建和发布新闻(英)-2022.12-38页

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摘要:

DIGITALNEWSPROJECTDECEMBER2022HowPublishersareLearningtoCreateandDistributeNewsonTikTokNicNewman1ContentsAbouttheAuthors2Acknowledgements21.IntroductionandKeyFindings32.Methodology53.HowandWhyPublishersareMovingontoTikTok64.TikTok’s‘Magic’Algorithm–HowitWorks135.WhatStrategiesarePublishersPursuingon...

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