杜克大学:2018年CMO(首席营销官)洞察(95页)

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摘要:

AboutTheCMOSurvey2Mission-Tocollectanddisseminatetheopinionsoftopmarketersinordertopredictthefutureofmarkets,trackmarketingexcellence,andimprovethevalueofmarketinginfirmsandsociety.-Thesurveyisanobjectivesourceofinformationaboutmarketingandanon-commercialservicededicatedtothefieldofmarketing.Surveyo...

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