基于客户的营销测量的最终指南(英文版)

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摘要:

THEDEFINITIVEGUIDETOACCOUNT-BASEDMARKETINGMEASUREMENT1)Whatisaccount-basedmarketing(ABM)?2)WhatisABMmeasurement?3)Lead-to-accountmapping4)Top-of-the-funnelABMmetrics5)Middle-of-the-funnelABMmetrics6)Bottom-of-the-funnelABMmetrics7)ABMTestingandoptimizationWELCOMEtoTheDefinitiveGuidetoAccount-BasedMar...

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基于客户的营销测量的最终指南(英文版).pdf

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