LGBTQ性少数群体营销:错失良机与高回报(英文版)(16页)
Today’sbrandmarketerssaytheywanttheirmarketingaimedatLGBTQconsumerstobeperceivedas“Integrated,”“Inclusive,”“Equal”and“Progressive.”However,marketershavealongwaytogotomakethisareality,andastheresultsofparallelstudiesfromLGBTQmediaplatformINTOandBrandInnovatorsmakeclear,theyruntheriskofignoringorevena...
2023-11-08
1.52MB 16 页 999+