麦肯锡(McKinsey):以卓越商业取胜-面向消费品公司的十大策略(英文版)(10页)
ConsumerPracticeWinningwithcommercialexcellence:Tenlessonsforconsumergoods©DavidEspejo/GettyImagesThisarticleisacollaborativeeffortbyBrandonBrown,LidiyaChapple,JenHenry,JeffJacobs,SheldonLyn,KatharineMattox,JonMcClain,RyanMurphy,andBjörnTimelin,representingviewsfromMcKinsey’sConsumerPractice.Ourlate...
2023-10-29
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