跑车:不同性别的购买心理和营销真相(英文版)
SPORTSCARSTEREOTYPES:TheTruthaboutGenderPurchasePsychologyandMarketingTHESPORTSCARDECISION:HowMenandWomenThinkIn1955,DodgeadvertisedLaFemme,afeminineversionofitsCustomRoyalLancermodelfromthesameyear.Marketedas“thefirstandonlycardesignedforyourmajesty,themodernAmericanwoman,”LaFemmewasadornedwithpinkt...
2024-01-25
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